Business

Marketing Tips for New Realtors

Congratulations! You are a newly licensed real estate agent and have registered with a reputable and quality brokerage agency. He’s even scheduled for some floor time and open house support. Feeling a bit lost and wondering how to start marketing your business?
Find a mentor

Take a look at your new office and see who the successful agents are and what they do to be successful agents. A mentor knows the local market and can provide information on its challenges and opportunities. Your mentor can offer marketing tips and strategies and encourage your successes.
“First, build a relationship with those from whom you would like to learn.” Find an opportunity to create a win-win situation – Your real estate career isn’t just about you. Think about what you can do to help your mentor and your clients. Develop a plan

A solid business plan is your GPS for success. It should include realistic goals for marketing, career development, spending, and sales. Review your plan weekly and take note of what works and what doesn’t in marketing and customer building. Your plan should be flexible, adapting as goals are met and projects fail or succeed.
Your mentor can be the best resource to help you develop a realistic business plan. Know your market

This may seem like an obvious, even trivial statement. But how can you market your real estate services if you don’t know your market? Consider becoming a niche specialist. You may discover a true talent for marketing and moving houses, condos, or light industrial properties for short sale and foreclosures. Take a look at the underserved areas of your local real estate market and how you can be known as a specialist in that particular real estate market. Technology expert

You don’t have to be an IT guru, but you should be able to use all of today’s technology with ease. You and your customers must be able to quickly and easily communicate with each other. More importantly, learn as quickly as possible how your customers want to communicate with you, how often, and through what means.
Social media my4walls can be one of the most profitable ways to market your real estate services and build the agent / client relationships that will be important to your success.
All of your social media profiles should be updated to include your new real estate company and contact information. Use social media to post blogs, images, videos, and buying / selling advice. Create short YouTube videos with tips for selling or buying a property. Write a 500 word article to email to your database; update monthly with new content. Don’t worry about preparing different material for each social network. You can use one theme for all of your media, lightly edited to fit individual media criteria.

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